Who We Are
Johanna Peterson
Managing Director

Johanna Peterson

Johanna Peterson is a Managing Director at Human Capital Education with more than 15 years of experience in research, analytics, and strategic advising for colleges and universities. Her work focuses on financial aid and pricing strategy, enrollment management and planning, student recruitment and retention, market analysis, and institutional benchmarking.

Johanna partners with institutional leaders to deliver customized research, predictive modeling, and data-informed insights that help institutions navigate complexity, improve access, and advance their mission. She is known for translating rigorous analysis into clear, actionable guidance that supports effective decision-making and long-term sustainability.

Prior to joining Human Capital Education, Johanna worked with Chicago Public Schools in the Office of Access and Enrollment and previously held roles at IRI.

Johanna holds a Master of Public Policy from the University of Chicago. A Wisconsin native, she lives in the Chicago area with her husband and two children. Johanna enjoys reading and exploring new restaurants and coffee shops.

Human Capital Education has joined forces with Kennedy & Company Education Strategies.​