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WEBINAR

The Turnaround: How a New Enrollment Leader Took a Struggling Program to Three Consecutive Years of Growth

Friday, July 11 | 1:00 PM Eastern

If you’ve ever walked into a struggling enrollment program — or you’re preparing to — this conversation is for you.
Join us for a candid, practitioner-led case study featuring Stephanie Walker, Vice President of Enrollment Management at Cedar Crest College. In three years, Stephanie took a program in decline and built three consecutive years of enrollment growth. This is the story of how she did it.
From navigating a mid-cycle start with no runway, to building the trust required to make significant changes, to layering short-term wins onto a long-term strategy — Stephanie’s journey is one that enrollment leaders at every level will recognize.
This is not a tactics session. It’s a conversation about how you frame the right goals, build the right context, and earn the buy-in required to pursue both outcomes at once — without sacrificing one for the other.

What you’ll hear:

  • How a complete reassessment of visit strategy turned Accepted Students Day into a 93% yield conversion
  • How melt dropped from 32% to 8% in two years — and the cross-campus strategy that made it possible
  • How a fourth CRM implementation in seven years got approved — and what it took to make that case
  • How a focus on team building and retention created the consistency needed to sustain and compound results year over year
  • What Stephanie would tell any enrollment leader stepping into a new role about how to leverage existing partners to build a faster, more solid foundation
Hosted by: Miranda Benson, Vice President of University Partnerships, Human Capital Education
Featuring: Stephanie Walker, Vice President of Enrollment Management, Cedar Crest College Johanna Peterson, Managing Director for Enrollment Optimization and Analytics, Human Capital Education
Reserve your spot below. Space is limited.