Winning in a Saturated Master’s Market: How Universities Must Rethink Their Online Strategy

By Heli Frazier. The online graduate market has entered a new phase—defined not just by growth but also by intensifying competition, shifting learner expectations, and increasing scrutiny of return on investment.
There Is No “Right Price”: Interpreting Your NTR Position

By Jamie Swartzer. Before reading further, you may want to start with our NTR diagnostic quiz. If you have not taken it yet, it can provide helpful context by showing how your institution’s net tuition revenue compares with broader market patterns.
Beyond “College Costs Too Much”: Net Tuition Revenue, Enrollment Pressure, and the New Pricing Reality

By Jamie Swartzer. A family sees a $70,000 tuition and recoils – that’s more than a new luxury car – but is relieved when they receive their financial aid package and see an actual net price of closer to $30,000. It’s still expensive – and for many families, still a significant stretch – but it’s much more manageable. That gap between sticker price and what families actually pay has widened over the past decade, and it’s at the heart of a shift in higher education economics. Even as sticker prices have risen, the relationship between what families pay and what institutions have retained has evolved in more complex ways.
Benchmark Your Net Tuition Revenue: A Quiz for Private Institutions

Private colleges and universities operate in a complex pricing environment where net tuition revenue depends on multiple interrelated factors. This quiz is designed to take key details about your institution and generate an estimated net tuition revenue based on those inputs.